Indianapolis Web Content Management

Posted by TJ Furman
After a few head-scratching attempts, Marketpath's developers have succeeded in the goal of providing an automatic submission feed for a catalog of products to the Google product database.  In other words, if you have an e-commerce site that is utilizing Marketpath Storefront, your products now have the chance to show up in the "Shopping" listings under Google results.  This will lead to an increase in impressions (the number of people that see your products), and it should ultimately lead to more site traffic and sales. 

Marketpath Syncs with Google Products

The great part about Google Product search is the ability to look for something extremely specific.  Potential customers that are using this service from Google usually know exactly what they are looking for, making the purchasing decision even easier.



Posted by TJ Furman
Just in time for the new year, Marketpath has rolled out an easy-to-use calendar feature that integrates directly into Marketpath CMS. Marketpath CMS Calendars give you the ability to manage one or more calendars from within the already familiar Marketpath CMS environment. Marketpath CMS Calendars also provide RSS feeds which allow syndication of your calendars to external websites and applications.

If you would like to take advantage of the newly added calendar function, Contact the Marketpath sales department today!


Posted by TJ Furman
Marketpath has recently completed upgrading its entire core production infrastructure.  This upgrade included installing new switches, routers, and firewalls with the help of Effective Computer Solutions, or ECS for short.  

The new upgrades helped increase the network speed by 13.5 times, making for a more responsive, easier to use content management system, and an all-around better user experience when using Marketpath CMS.   


Posted by Adam Brand

The Marketpath development team is in the final stages of re-developing the Marketpath CMS editor. The editor is the most important part of Marketpath CMS. Although the editor has seen a battery of small tweaks and enhancements, it is time to take a look at the big picture.

After careful consideration of past support issues and the ongoing feedback of our valuable users, the next generation editor will feature the following:

  • Special paste functions for Microsoft Word and plain text.
  • Better color palette options and the ability to specify hexadecimal color values
  • Improved reliability when changing font styles and colors
  • Simplified table management capabilities with quick access to functions such as inserting/removing rows and columns and adding/removing cell spans
  • Anchor tag link management
  • Overall performance enhancements
  • And much, much more

 


Posted by Adam Brand

We have integrated Google Analytics right into Marketpath CMS. You can now learn more about where your visitors come from and how they interact with your site. You'll get the information you need to write better ads, strengthen your marketing initiatives, and create higher-converting websites. Learn more about the benefits directly from Google.

Google Analytics replaces the default 'Visitor Tracking' panel within Marketpath CMS and opens up in its own tab. If you're interested in knowing what your website is doing, call us today at 800-657-7786. Integration of Google Analytics is included with any Marketpath CMS account.

 

 


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