Get more visitors and engage your audience
Posted Sep 26 2008 12:38 PM by Colin Clark

I've been actively involved in social media for about 4 months now and I'm just in a bit of conundrum.  How much is too much?  At some point I find that I've spent so much time commenting and posting comments and opinions that I just don't have anything new to say.  I don't have time to spend all day searching the internet for new things to write about, but I don't want to fall behind my social media peers.  How do they do it?

Indianapolis Web RSS consultingI am very happy, however, that Lorraine Ball introduced me to friendfeed a few days ago.  Friendfeed has allowed me to combine all of my social media in one place via RSS feeds.  For those who were unable to see Scott Abel's web 2.0 seminar at the blogINDIANA conference a few months ago, an RSS feed is basically a standardized format for syndicating content anywhere on the web.  It certainly makes it easier to manage blogging, microblogging, and all of the other incarnations that help me stay connected, but there is annother purpose that actually purtains to this blog.

I love feeds for SEO.  When you think about it, feeds are really the perfect no-work high-value addition to a website.  They are available on basically any topic you can think of (if it's out there, someone is willing to put their 2 cents in about it), and they provide your site with new content on a consistent basis.  My friend Aaron Douglas first taught me how to use RSS for SEO a few months ago and his advice has been invaluable to me.  Luckily, most CMS platforms like Marketpath allow for easy integration of feeds.

So, even though I sometimes feel like there's nothing left to say and my well is dry, at least there is still a format that allows me to continue the social media journey.  For more information on using RSS feeds on your site feel free to contact me on smallerindiana, facebook, myspace, friendfeed, linked in, plaxo, twitter, letsmakeitrain, mwmcmusic, or by email.

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